Roses to Middle East : The Best Selling flower
The Middle East is a good market for fresh cut flowers. Roses to Middle East is the best selling and most popular flower, about 60 to 65 percent of the total volume. The red rose is the most demanded, and therefore takes the largest part of our rose volume; 40 percent. The second highest demanded color for the roses is white (30 percent), then light pink (10%), followed by dark pink (10%), purple (5%), yellow (3 %) and bi-color (2%). The second highest selling flower is the chrysanthemum, followed by gypsophila and hydrangea. Lilies are also popular.
All you need to know about roses to Middle East
The UAE and Saudi Arabia are the two main markets in terms of size, market requirements and ways of doing business. The UAE is a more open and modern type market with similarities to other smaller Gulf States, such as Qatar and Oman, while Saudi Arabia represents doing business in more traditional Arab countries.
- Market Analysis. With a young and growing population, the Middle East is a growing market for cut flowers. Flowers are particularly purchased for special occasions and increasingly for private use. Consumers for roses to Middle East are gradually developing a more refined taste for flowers. Higher quality requirements by both wholesalers and retailers, and competitive prices have become increasingly important. There is also a demand for novelties and less-known varieties.
- Local production: Most other Middle East countries have a modest number of small farms with one or two high-tech producers of roses and some countries like Qatar have ambitious plans to become a net exporter in the future but for now all Middle East countries remain highly dependent on imports of roses and other flowers and foliage.
- Trade Data | Imports: The main supply countries of roses to middle east and other cut flowers are the Netherlands and Kenya, together accounting for more than half of the market. Saudi Arabia is the largest importer of cut flowers in the Middle East and imports are increasing strongly. Dubai (UAE) and the Dubai Flower Centre is a relatively modest trade hub.
- Trade Channels: Roses to Middle East are mainly imported by specialized importers, who supply local wholesalers and retailers. A small share is re-exported to neighboring countries.